It appears that Reflect only allows you to assign a contact to a single acount, which does not help for multi location ownerships. I would like to see the ability to assign contacts to more than a single account instance. You can also not add the contact manually to the tabbed contact section if they are already created. This is extremely limiting. Lastly, it would be helpful if the contact and account dropdown picker would list all contacts or accounts in alphabetical order. They seem to be randomly ordered.